Is Your Online Fundraising Growing Fast Enough?

8 Questions to Ask Your Agency

It can be difficult to know if you’re doing everything you can to maximize your online fundraising program or if you’re leaving money on the table. As a fundraiser, there’s always a constant feeling of could we be doing more.

Are we getting enough out of our list? Are we testing enough? Could we increase our average gift?  

Whether you’ve been with your fundraising agency for a while, or you’re shopping for a new one, we’ve compiled a list of 8 simple questions to ask to ensure you’re raising as much money as possible.

Ask Your Agency These 8 Questions

What’s Inside:

  1. Do we have the right email marketing automation in place?
  2. How frequently should we be testing our donation forms?
  3. What should our messaging strategy be as more and more people get vaccinated?
  4. How can we better affect donor lifetime value?
  5. How can we drive predictable revenue growth in 2021?
  6. Why are some people ignoring our emails?
  7. What can we do from a technology standpoint to improve our fundraising program?
  8. How are you holding our third-party media publishers and partners accountable to ensure accurate reporting and a holistic view of our costs to acquire donors?
  9. And more importantly, why the answer to these questions can impact your organizations for years to come.