At Media Cause, we believe advocacy is about shifting the balance of power. This involves short-term, tactical strategies and the longer, wider vision of movement building, creating inroads for stakeholders and allies to join you in creating the deep, behavioral change required to have an impact at the policy level.
Advocacy comes in many forms, but the goal always remains the same—to connect, inspire, and motivate key individuals and influencers to create systemic change. The core of our approach to nonprofit advocacy is the belief that the people closest to the pain should be closest to the power to achieve the solutions they and their communities hold. Our role is to advance and elevate their voices to educate and engage the wider population in the change we need.
Advocacy, policy change, and movement building are most effective when operating as part of the full constituent journey. Our team has deep expertise in building holistic narratives and meaningful supporter experiences that help everyone find their place in the cause.
We’re ready to take steps immediately so you can make strides over the long haul.
When you partner with Media Cause, you get access to a full-service agency—a team of experts who are passionate about making change for good. From grassroots organizing to grass-tops engagement, we’ll identify your audience—as well as other groups who have the interest and potential to amplify your impact—and activate them through comprehensive, targeted, and impactful campaigns.
Three core aspects define our approach to advocacy at nonprofits:
Power
At its core, advocacy is about shifting the balance of power. We run disciplined campaigns focused on actually moving the needle forward.
Pressure + Persuasion
You know your issue, and we know how to translate it into powerful, persuasive communications. But the best argument doesn’t always win—which is why we’ll help you bring public pressure to your side.
People
We understand the dynamics of people power, and we’re ready to help you grow and mobilize your networks and develop the groundswell you need to move your cause forward.
We’ll help you understand your supporters, take stock of what’s working and what’s not, and make recommendations to optimize your advocacy communications channels based on industry best practices. We’ll develop the strategies and key performance indicators necessary to help you optimize your advocacy program’s impact and connect with the people you need to advance your mission.
We’re here to help you translate your cause into a powerful, motivating case. We work alongside your team of experts to craft compelling, clear, and creative marketing strategies and resources to support your campaign. When it comes to advocacy for nonprofits, storytelling and narrative development are critical components of recruiting people to your cause and amplifying your voice, and we can help you do that to greater impact.
As the backbone of your movement, we’ll help you engage with supporters effectively, both online and in person, grow your base, and equip them with the content and resources they need to be powerful advocates and stay engaged in the movement for the long term.
We combine our nonprofit advocacy strategy and marketing knowledge with our technical expertise to identify the best tools to mobilize supporters and create a successful campaign. We’re a full-service team, with deep expertise in both fundraising and advocacy operations, and we know how to unite objectives toward holistic growth.
Your influence increases with the education and engagement of your advocates. We can help you identify the correct tools or platforms for your program, create the content your advocates need to be more effective, and drive engagement to create impact.
Advocacy for nonprofits requires effective tools. We know the mechanisms of change can be complex and confusing, which is why we bring our full creativity to the table for any initiative. We specialize in dynamic, multimedia activations and toolkits that bring supporters in and equip them to be impactful advocates and allies.
We work with many different advocacy tools, including Rally Starter, our easy-to-use digital advocacy platform for creating petitions, starting boycotts, and contacting decision-makers. With Rally Starter, nonprofits and organizers can launch a powerful advocacy campaign in 15 minutes or less.
Connect with us on how your resources can be used to meet your programmatic goals.
Whether you’re chasing advocacy, mobilization, or engagement goals, our team is ready to tip the balance in your favor.