Common Sense Media is a nonprofit that helps families make smart media choices, helping kids thrive in a world of media and technology. We partnered with Common Sense to implement a multi-channel digital fundraising strategy to inform a campaign to increase online donors and revenue.

The Outcome


Over 2x increase in online donors compared to previous year


Increase in online revenue


Increase in clicks from email


Through our work, we developed a foundation for online giving and dramatically increased the number of online donors for Common Sense Media.

Out multi-channel strategy included a comprehensive production calendar – with messaging for email, social, and web – that ensured consistent calls to action across all departments. We ran A/B tests to hone in on messaging and audiences that produced the highest fundraising ROI.

Ready to drive growth and impact through digital strategies?

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