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Multi touchpoints

An Integrated Approach to Audience Engagement

Over the course of my career, I’ve sat on nonprofit advocacy, fundraising, and communications teams—all in an overall digital audience engagement capacity. I’ve been in those meetings (if you’ve been…

By: Clara Campbell

Nonprofit Branding Webinar

3 Pillars Of Nonprofit Branding Every Organization Should Know

Amy Small, EVP of Creative & Brand at Media Cause was a guest on the Strategic Nonprofit podcast with Trista McIver. In this episode, Amy and Trista sit down and…

By: Media Cause Team

Advocacy Tweet examples from the Color of Change, Center for Reproductive Rights, and the NRDC

9 Tips for Creating a Social Media Advocacy Campaign

Social media is one of the most powerful tools for activating people to take action. Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant…

By: Safiyyah Abdul-Khabir

Project Management timeline example

Why Nonprofits Need to Make Project Management a Priority

When COVID-19 reached its level as a pandemic, I worked at a 34-year old dance institution. We pivoted from in-person body alignment corrections and preparing for national tours and performances…

By: Stephanie Kong

Diversity in design

Diversity in Design: Inclusion Won’t Fix a Broken System

The other day I attended an information session for a new initiative centered around increasing diversity in design. It was created and hosted by one of the largest design firms…

By: Media Cause Team

Dream Big painted on a wall

Getting My Dream Job as a Digital Marketer in a Pandemic

When I started my first day of college in 2017, there was no way on earth I could have imagined that I would be graduating just three years later and…

By: Media Cause Team

Photo of mural in Guadalupe

National Hispanic Heritage Month Resources

Hispanic history is American history. Throughout the years, there have been many notable figures of Spanish-speaking populations and Latin America that have influenced and made strides in education, entertainment, sports,…

By: Media Cause Team

creativity displayed as a cash register checkout

Why Commodifying Creativity Hurts Us All

Regardless of whether or not we have “creative” in our official job description or title, I’d bet that most of us like to think of ourselves as creative humans. We…

By: Media Cause Team

series of graphic images showcasing every day tasks like working, watering plants, chopping vegetables

Using Creative Storytelling to Normalize the Human Experience

Creative Storytelling and Diversity: Normalizing the Human Experience Through Increased Representation Storytelling is a powerful tool. It can help us explain complex topics, and share stories and struggles in a…

By: Media Cause Team

envelope with letter coming out graphic

Why Nonprofits Need to Stop Turning Their Direct Mail Appeal Into an Email Appeal

Five tips to use both channels to their fullest potential! Your direct mail appeal is written and approved. Postage is paid for, and drop dates are pinned down. All you…

By: Media Cause Team

iphone displaying multiple apps on screen

Growing Your Nonprofit’s Digital Footprint Through Multi-Channel Marketing

How To Increase Brand Equity + Reach With The Google Ad Grant + Paid Advertising  Marketing as a nonprofit organization in the digital age can seem like an intimidating piece…

By: Nate Mize-Pressler

computer screen showing quiz on screen and phone showing donation page on screen

The Benefits of Daisy Chain Fundraising

What is ‘Daisy Chain’ fundraising? Daisy chain fundraising is an indirect or passive method of soliciting a donation following a cultivation email, social post, or multichannel campaign. It serves as…

By: Tori Baskind