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wpengine
If it Barks campaign branding elements

If it meows, baahs, or moos, we can’t help you. But if it barks, it’s AKC.

What do goats, cows, and pangolins (??) have in common? They’re all clearly NOT dogs. So if you have questions about them, don’t bother asking the American Kennel Club (AKC)….

By: Amy Small

Advocacy Team details

Digital Advocacy Team – create impact through outsourced collaboration

Is your organization staffed to win the fight for attention, the fight for mobilization and action?   We see the job postings, and the immediate need for adding infrastructure to…

By: Cody Damon

Sustainer Campaigns

What We Learned From Five Monthly Giving Campaigns in 2020

Over the last few months galas, charitable run/walks, and other donation-driving events have all been canceled—forcing organizations to adapt and shift their focus online. We’ve seen peer-to-peer fundraising decrease as…

By: Media Cause Team

"Start here" stenciled on the ground

Thursday Thinky: Profiling, Campaigning & Generational Giving

New month, new Thinky format! As we start the month of March, we decided to better align the Thinky with Media Cause’s five forces for change: Branding, Marketing, Advocacy, Fundraising,…

By: Media Cause Team

line up of books and person pulling one out

What Media Causers Read in 2019

“Show me a family of readers, and I will show you the people who move the world,” once said Napoléon Bonaparte. This is a mantra that the Media Cause family…

By: Melvin Karsenti

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Media Cause Hires Agency Powerhouse Brad Blake as Chief Client Officer

BOSTON — Social impact and nonprofit marketing agency Media Cause has hired Brad Blake as Chief Client Officer in Boston.  Most recently, Brad was with ad agency Hill Holliday working…

By: Media Cause Team

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Thursday Thinky: Stirring, Preservatives & Design

Welcome to the last Thursday of February! 🤯 We’ve already been two months into 2020 so to grasp with that reality, this week’s Thinky will showcase campaigns that went all…

By: Media Cause Team

sticky notes on wall

In 2020, “brands taking stands” isn’t enough. They also have to take action.

Values. Purpose. Corporate Responsibility. We’ve all heard these buzzwords flying around the advertising and consumer industries for years—and in our current political, social, and environmental climates (hello, election year!), they’ve…

By: Amy Small

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“WHAT GIVES?”: If a Cause Marketing effort launches but no one really understands it, does it make an impact?

If you live on our planet and consume any kind of media, digital or otherwise, you probably know what the Coronavirus is, and the massive panic it’s been causing around…

By: Amy Small

christ redeemer statue in clouds

Thursday Thinky: Acceptance & Rejection

At a time when it seems that we are ready to open our arms and minds to more things, we always get reminded that we still have a long way…

By: Media Cause Team

Justice Now sign at march

The Working Truth: A Look at Labor on World Day of Social Justice

The Amazon Prime package that was just delivered is more than the result of your bed-shopping a few nights ago— it’s also a representation of the dominant quality of today’s…

By: Clara Campbell

scattered letters

Thursday Thinky: Age, Bias & Dyslexia

Biases, they’re everywhere. Some are obvious, some are hidden, but they’re all one way or another shaping our perceptions and decision making process. If you can recognize and spot them,…

By: Media Cause Team