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Advocacy Campaign Example

The Five Building Blocks of a Digital Advocacy Campaign, Part 1

At Media Cause, we conceptualize advocacy as shifting the balance of power. Effective advocacy, which leads to systemic and cultural change, starts with the stories we tell—and believe—about our own…

By: Bianca Rosen

Marketing Strategy worker typing on laptop with upward and downward chart lines

How Nonprofits Can Benefit from Continued Marketing During Times of Change

One of the most valuable assets that any nonprofit can have is consistent marketing and paid advertising data—this is especially true in the midst of a major crisis or shift…

By: Media Cause Team

What Is Social SEO

Social SEO and the Rise of Alternative Search

Understanding Social SEO is imperative for your nonprofit to make the most of organic content in the world of constantly evolving social media.   Whether you’re a seasoned marketer or…

By: Media Cause Social Team

MarTech and Marketing Technology

What Is MarTech, and why is it important for nonprofit marketing?

In today’s increasingly digital world, marketers rely on online platforms to plan, implement, build, execute, and measure their campaigns. There is no way to avoid using a marketing platform online—this…

By: Amanda Bartholomew

Social Trends

Social Trends for 2024

The monthly social trends report from Media Cause spotlights the biggest trends on social media each month, and spotlights how nonprofits and social good organizations can use social media effectively…

By: Media Cause Social Team

Person holding credit card in front of laptop

3 Ways Nonprofits Can Use Ecommerce

Nonprofit organizations have always relied on donations and grants to fuel their mission. However, with the rise of e-commerce, there is an opportunity for nonprofits to increase their revenue and…

By: Katherine Janel

Boosting Your Nonprofit's Success with Keyword Research

Boosting Your Nonprofit’s Success: 3 Ways Keyword Research Can Make a Difference

Nonprofits play a crucial role in addressing various societal issues—hunger, poverty, environmental conservation, and healthcare, just to name a few. In today’s digital age, having a strong online presence is…

By: Guest Author

UX design for Nonprofits

What is UX Design and How Can Understanding it Benefit Your Nonprofit

UX or “User Experience” refers to designing while prioritizing the user and the way in which they interact with your product. For consumer-driven brands and nonprofits alike, understanding what UX…

By: Erica Baptiste

Woman standing in front of chart on whiteboard

Annual Report burnout is real. We’ve got the antidote.

Annual reports are, well, an annual topic of conversation (or contention) at most nonprofit organizations, and the majority of for-profit companies and corporations. According to Investopedia, “Annual reports became a…

By: Media Cause Team

CVENT woman at a computer

How to Set Up Google Analytics and Google Tag Manager on Your Cvent Event Pages

Setting Up Google Tag Manager with Cvent   For many nonprofits, events are a key part of their donor strategy. Although there are many different event management platforms, Cvent is…

By: Joey Hammers

Email Deliverability blog

Ensuring Email Deliverability—Updates to Gmail + Yahoo

Email marketers, is your program up to snuff? On February 1, 2024, Google and Yahoo rolled out new requirements, which include bulk senders authenticating their emails, making unsubscribing easy, and staying…

By: Luke Dringoli

2023 Holiday Gift Guide

2023 Nonprofit Holiday Gift Guide

As we approach the season of giving, our team has compiled a list of gifts that give back.    At Media Cause, we are fortunate to work with amazing organizations…

By: Media Cause Team