Google for Nonprofits in Canada just announced a partnership with Techsoup, click to read about this exciting development for nonprofits.
By: Media Cause Team
Do you prefer conversion tracking or goal tracking? Wait, aren’t they the same thing? Why yes they are. Some folks, however, rely exclusively on Google Analytics for their conversion, er…goal…
Social media has become a vital component of nonprofit digital marketing strategy. Whether it is to help grow awareness for your organization, to engage possible target groups or to help your website’s SEO, social…
Mark your calendars – the Media Cause and Salsa Labs teams are getting together to bring you a series of webinars on Twitter for nonprofits.
By: Jacob Swarsen
This post is part of our Community Manager Michelle Thai‘s series on Jonah Berger’s 6 STEPPS to Viral Marketing for Nonprofits. According to Jonah Berger, author of Contagious, one way…
By: Michelle Thai
It’s starting to seem like every time we blink, Google is changing the Gmail interface again.
Data management for nonprofits can present a challenge. There’s not one tool that records all data for nonprofits into one single database.
In our previous blog post on nonprofit email marketing subject lines, we noted that 33% of people open an email based purely on the subject line alone. That’s a full…
Over the last month, we have examined the impact of Google’s recent Hummingbird update for its organic search algorithms and its implications for audience-oriented practices and nonprofit SEO strategy.
Did you know that 33% of people open emails based purely on the subject line? That’s right – 33% of email recipients care more about what you’re saying than who…
This is the third installment of our viral marketing for nonprofits series in which we adapt each component of Jonah Berger’s six STEPPS to viral marketing for nonprofits.
There are tons of best practices to keep track of when your are building one marketing email – not to mention an entire campaign.