When it comes to marketing and nonprofit brand presence in digital spaces, it is imperative that content and messaging are available and accessible to all audiences—including those who rely on…
By: Janine Guarino
On June 9, 2022, at the 2022 Apple Worldwide Developers Conference (WWDC22), Apple announced its plans for iOS16. One major feature is Passkey, which will allow users to get away…
By: Joey Hammers
Search intent comes down to one thing: understanding the why. It’s important to understand why users are searching for your content or nonprofit. Knowing your ideal audience’s intent will set…
By: Megan Brooks
It’s Friday afternoon, and you’re ready to check on the performance of the ad campaign you inherited from another team. Clicking into the ads manager platform, things start to get…
By: Megan Landau
Pride Month is a time to commemorate and celebrate the LGBTQIA+ community. While there are certainly still hurdles to overcome, we wanted to take time this month to celebrate and…
By: Liz Smith
As we move further into 2022, your nonprofit is likely making moves to advance your fundraising strategy for this year. But whether you’re looking to collect more donations online, attract…
By: Guest Account
A step toward transparency and into controversy Let me set the scene—it’s April 2021, and Apple has just announced iOS 14.5 and a ton of new features that are going…
*updated 6/1/2023 Juneteenth, also known as Jubilee Day, Emancipation Day, Freedom Day, and Black Independence Day, is celebrated on June 19th, commemorating the emancipation of enslaved African-Americans, and often also…
I first learned of Julia Cameron’s book The Artist’s Way – A Spiritual Path to Higher Creativity during a creatively difficult time in my life. I was working a demanding…
By: Erica Baptiste
What happens when you have multiple vendors tracking conversions but have no way to ensure credit is given to the right source? I’m sure you’re screaming at the screen, “Use…
Pride Month is a time to celebrate the LGBTQIA+ community and recognize their impact on history. It’s celebrated in June to commemorate the anniversary of the 1969 Stonewall Uprising in…
Before we get started, know that there will be some cookie talk. If you want to know more about cookies, their function, and how to use them, check out my…
