Nearly 68% of web traffic occurs on search engines (source: manaferra). If you want your target audience to find your nonprofit, you need to rank on major search engines—appearing at the top of search engine results will help supporters find you when you need them most. Our SEO services can help drive traffic to your site, increase actions taken, and accelerate your mission.
Not only do you need to appear in search results, but you need to appear highly ranked. 75% of searchers won’t go past page one of the search engine results pages (SERPs). Today, more than ever, people are searching for answers and looking for information. Let us help you accelerate the traffic and growth of your nonprofit with SEO.
We help increase brand awareness through SEO. Our expert services will increase visibility and organic search traffic to your website, making it easier than ever for supporters to discover your nonprofit’s mission and goals.
At Media Cause, we approach nonprofit SEO holistically. This means we look at the whole strategy, not just one aspect of SEO. We analyze and take into account on-page SEO, off-page SEO, content optimization, data and analytics, keyword research, and more. There are over 200 ranking factors that Google takes into account— and it’s our job as SEO experts to help your organization optimize for all those factors.
At Media Cause, we offer individual services along with a larger SEO strategy to drive your nonprofit’s growth and visibility. We make sure that your nonprofit gets a unique strategy that mirrors your purpose and mission.
The first step in optimizing your site for search engines is to identify where you can grow and what steps can help your site. A technical audit will assess your site’s technical SEO, content opportunities, current keyword rankings, and organic traffic.
While they may seem minor, on-page optimizations take content and web pages to the next level. They help search engines connect your website with the keyword, making your page more relevant.
There is certainly overlap between user experience and technical ranking factors. We offer insights and solutions to improve your site’s technical health.
SEO for nonprofits is based on your nonprofit’s content, current SEO performance, and goals; after identifying these, we will select the best keywords for your site. Next, we will track those keywords, watch rankings over time, and allow them to guide our content optimization and strategy.
Content strategies are typically driven by your keyword strategy and include a content gap analysis. This will give you a roadmap to higher rankings. Media Cause also writes SEO-optimized content such as landing pages and blog posts.
Reporting and tracking KPIs are essential in order to see the results of our SEO efforts and what is working. Our SEO team continuously monitors keyword rankings, organic site traffic, search trends, backlinks, and more to learn how to best help your nonprofit.
AI is more important now than ever, and Media Cause takes an AI-first approach to optimizations to ensure that answer engines and generative engines are surfacing brands through mentions.
The answer is simple — we are passionate about helping mission-driven nonprofits grow in all aspects. You’ll work with individuals who want to help your nonprofit succeed and gain visibility and traffic. Our clients trust our strategies and have seen results that prove our experts know what they’re doing.
You’ll work with an expert nonprofit SEO team. Our SEO specialists are passionate about helping you drive your mission. Results matter—search engine optimization for nonprofits can take an organization with low awareness to one with steady traffic and engagement. Most of our clients see movement towards their goals within the first 6 months, depending on their strategy and selected services. With our SEO reporting, you’ll be able to know what your investment is accomplishing.
We love to help. You’ll be working with trusted nonprofit SEO experts who genuinely care about your organization. Our work is successful because of the individuals who make up our organization. They will care about your goals as much as you do.
Questions we often hear from clients and prospects about our SEO services.
AEO stands for Answer Engine Optimization, and GEO stands for Generative Engine Optimization. These are your AI hubs for generative content such as Google’s AI Overview and ChatGPT.
We leverage a wide range of industry-standard tools such as SEMrush, SEOcrawl, Google Analytics 4, and Google Search Console to closely monitor clicks, impressions, AI mentions, and keyword positioning. Success is measured by truth and reality.
The industry answer is typically 3 to 6 months; however, we see changes being indexed much faster. On average, we see SEO take around 2 months before slight improvement shows.
This answer depends on your budget. We typically suggest you spend 15 to 30% of your marketing budget on organic channels, including all things SEO.
Our audits are not a simple one-pager. They are multi-slide presentations that go beyond simple checks. Our audits are human-produced and reviewed and go into depth on technical SEO health, on-page content, and much more. In simpler terms, we charge for audits because they take time and give you real, actionable insights.