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screenshot of phone with facebook on screen

Preparing for Facebook Audience Targeting Changes

The social media platform announced in late 2021 that it will be taking additional steps to align with evolving privacy regulations. Starting in January, Facebook will remove thousands of targeting…

By: Kim Anderson

Social Media Trends worth leaving behind in 2021

Social Media Trends worth leaving behind in 2021: Part 2

This is part two in our series where we share what 2021 social media trends we’re keeping, which ones we’re leaving behind, and what we can expect to see on…

By: Liz Smith

Social Media Trends for Nonprofits

2021 Social Media Trends for Nonprofits in 2022: Part 1

In this series, we will share what 2021 social media trends we’re keeping, which ones we’re leaving behind, and what we can expect to see on social media in 2022….

By: Liz Smith

Discovery Ad on phone of youtube

Adding Google Discovery Ads To Your Digital Marketing Efforts

How To Use Google’s New Ad Type To Increase Traffic, Grow Brand Equity And Drive Leads.   The Basics Introduced in May 2019, Google Discovery Ads are a relatively new…

By: Nate Mize-Pressler

Emojis

Understanding Emojis for Your Social Media Strategy

In marketing, it is critical that we are speaking our audience’s language. And if your audience uses emojis, it’s important to start incorporating them into your social media messaging and…

By: Janine Guarino

image of computer showcasing graphics related to crm tech

5 Simple Steps to Prepare for a New CRM Platform

It’s no surprise that you want to migrate your donor data from your old or non-existing Customer Relationship Management (CRM) to a new one. As a best practice, make sure…

By: Ethan Touch

2022 calendar graphic

5 Tips to Guide Your 2022 Nonprofit Strategy Plans

The term, “goal” originally meant the “end of a race” or “boundary”. We now think of this as an “end” or “aim”. In short, a goal is an outcome that…

By: Ryan Dobran

woman surrounded by colors, sketches, and designs

The Design Process Series: Creating a Logo

If you aren’t a designer yourself, the design process can seem like a mystery. But it doesn’t have to be. I think it’s valuable for everyone who works with creative…

By: Maggie Rakovic

graphic of megaphone and likes and dollars

Onboarding New Fundraising Ambassadors: 3 Strategies for Nonprofits

Managing your nonprofit is a massive undertaking. Between fundraising, event planning, donor relationships, and funding your mission, there are several strategic projects to manage.  Don’t worry! There are several ways…

By: Guest Account

covid-19 graffiti

5 Ways to Overcome the Challenges of Starting a Job During the Pandemic

So, you started a new job during a pandemic. You sign on to your new email address where you see emails from people you do not know. You open your…

By: Nicole Thomas

analytics

Google Analytics 4 – A Continuing Story

Like it or not, the switchover to Google Analytics 4 is coming. As we’ve previously recommended, the time to prepare for the switchover is right now. Google won’t be porting…

By: Mo Afzal

Native American Heritage Month

Resources for Native American Heritage Month

The United States would not be the nation it is today without the contributions of indigenous Americans. From our government and laws to environmental practices and different food dishes we…

By: Media Cause Team