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wpengine
GIF o letter being opened

Fundraising Emails That Actually Raise Money

When it comes to digital fundraising, email is the cash cow — when used correctly.  This powerful medium allows you to connect with your supporters when you need to. Even…

By: Sarah Dunlap

You Are A Human. Not a Brand

Dear creatives: You are a human. NOT a brand.

This post was originally published in 2017 on The 3% Movement Blog. It was most recently updated in August 2020. Over the last several years, it’s become harder to escape…

By: Amy Small

smiley face on wall

Is Now the Time to Focus on Happiness?

In March, as we all transitioned to remote working and learning, a slew of educational institutions made some of their content available for free. One of these classes was the…

By: Sarah Ackerman

jar with money flowing in and graphics of virus

Covid-19: 5 Fundraising Takeaways (so far) 5 Months into a Pandemic

It’s five months into the global Covid-19 pandemic, and it feels like five years — especially if you’re a digital fundraiser worried about a recession that seemingly has no end…

By: Dan Reed, CFRE

Two people in a line with "logo brand" coming out in call out

Want people to like your nonprofit’s logo? Focus on your brand

A logo. That little symbol in the bottom, at the top, or to the side of websites, brochures, or billboards. Like a signature, it tells the viewer who is responsible…

By: Ida Persson

"Dissent is the highest form of patriotism." - Howard ZInn

We Can’t Let Boycotts Be Dismissed as Cancel Culture, They’re Democracy at Its Finest

Cancel Culture may be a new term, but people choosing to cancel their businesses with a company in the form of a boycott has been an effective tool for activists…

By: Eric Facas

Rally Starter

Rally Starter: Releases New Advocacy Platform Built to Take Social Change Beyond Petitions

SAN FRANCISCO — Developed by Media Cause, Rally Starter releases digital advocacy tools to help nonprofits, advocacy groups, and community organizers better mobilize their networks to influence decision-makers and create…

By: Media Cause Team

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Thursday Thinky: Lemonade, Perspective & Screaming

We have an abbreviated edition of the Thinky for you today, but this is a good one. We touch on Covid-19 and social distancing through various lenses. We are embarking…

By: Melvin Karsenti

black lives matter posters

Thursday Thinky: Life, Boycott & Happy Meal

As we are still getting used to what “normal” means, brands and organizations continue to be inventive to grab their target audiences’ attention. Here’s a roundup of creative strategies and…

By: Melvin Karsenti

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6 Stats to Consider When Planning Your Next Advertising Campaign

https://mediacause.com/guides-and-trainings/media-planning-checklist/Selecting platforms and placements for your advertising campaign is a fun, sometimes scary task. Platforms, ad units, and demographics are always changing and evolving. Especially for nonprofits, who don’t always…

By: Kim Anderson

assortment of country flags flying in wind

Thursday Thinky: Flag, Diversity & Daisy Chain

If you’re getting anxiety from seeing the US coronavirus numbers spike yet again, do not look at how other countries are dealing with the situation. Instead, enjoy this Thinky with…

By: Melvin Karsenti

White | space

White space — it helps us breathe

There is a concept in design called “white space.” If you’re a designer, you know the concept well, and you probably love it. White space is the space between elements…

By: Ida Persson