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cause marketing

Going All In: Advice for brands who want to play in the social issue space

Amid all the chaos around the government shutdown last week, another high-profile story was buzzing around almost everyone at Media Cause’s news feeds, inboxes, and Slack channels: the Gillette ad…

By: Amy Small

Extending a hand to organizations impacted by the shutdown

The partial government shutdown is now in its fifth week, and has continued to have a significant impact on people, communities, and organizations far and wide. Government employees have lost…

By: Sarah Swan

maximize donor retention

The 5 Most Overlooked Ways to Maximize Donor Retention

Nonprofits are experts at recruiting new donors. A lot of time and energy goes into the marketing and cold outreach strategies to spread the word about your amazing mission. However,…

By: Gerard Tonti

Digital Marketing for Animal Advocacy Organizations

We know the animal advocacy space. We’ve worked with leading animal rights and welfare organizations and have passionate animal lovers, vegetarians, and vegans on staff. While there is no “one…

By: Luke Dringoli

year-end fundraising email tactics

10 Fundraising Email Tactics You Can Implement for Year-End

Year-end fundraising is in full swing, and nonprofits across causes are implementing different strategies to appeal to their supporters. Keeping your messages top-of-mind (and top-of-inbox) can be a challenge during…

By: Sarah Swan

creative routine

Give Yourself the Gift of a Creative Routine

Routines. Ugh. How boring? Author Vilayat Inayat Khan once said “The human spirit lives on creativity and dies in conformity and routine.” He says your spirit dies. That’s horrific. That’s…

By: Sarah Ackerman

Avoiding a nonprofit website “failure to launch”

So your marketing agency is building a great new website for your nonprofit, and up until now, the timeline has been staying right on track. The design process is complete…

By: Ryan Fuquea

The Importance of a Nonprofit Brand Strategy

This post was updated September 2021. Read time: 5 minutes Many people in the nonprofit world assume that developing big creative ideas (you know, the PR-worthy kind?) and making measurable…

By: Amy Small

How Did Giving Tuesday Impact Your Non-Profit?

Another Giving Tuesday has come and gone, and even though the data is still being analyzed and the last donations are still being counted, it’s never too early to start…

By: Aileen McQuillen

Google Ad Grant Certified Professional Program

You thought the Google Ad Grant was going to transform your digital marketing. You applied, were accepted, read, or watched the how-to guides, and you struggled to get the value…

By: Cody Damon

Giving Tuesday Into Year-End Fundraising: Mastering the Transition

Organizations acquire 3-5x more new donors on Giving Tuesday than on a regular day. How can nonprofits nurture these new supporters and activate current donors while avoiding donor fatigue? During…

By: Sarah Swan

How Your Nonprofit Can Make Meaning Out Of Tough Moments

The world we live in today seems to have become more harsh and difficult to understand as we deal with what feels like constant national tragedies, jarring headlines about local…

By: Aileen McQuillen