If you didn’t already know that video is where it’s at on social, now you do, and you’re one step closer to winning at the game of content. With the…
By: Sarah Swan
Media Cause is proud to partner with The Uncomfortable Conversation on the launch of a new video series. The series takes aim at normalizing conversations about sexual violence. The Uncomfortable…
By: Cody Damon
First, a little about myself… I’ve been helping nonprofits with digital marketing for a decade plus. I’ve run brand awareness campaigns, fundraising initiatives, website redesigns, and everything in between. …
By: Ian Gardiner
I love Google Trends. You can learn so much about your audience. It is an important part of keyword research and our SEO process in general. Hopefully, these awesome insights…
By: Rianne Olde Keizer
Media Cause has been a proud member of the Houston community since we first opened our doors, even though we don’t have an office there. Two of our long standing…
Over the past couple of years, we have had the pleasure of working with a lot of inspiring organizations (check out our Creative Portfolio!). As a result, we’ve seen a…
By: Eric Facas
If you’re reading this blog, you likely: Work for a nonprofit. Rely on year-end donations to fund your important work. In other words, welcome to the club. It’s very noisy…
By: Media Cause Team
What is Persona Marketing? Persona marketing is the practice of marketing to a specific audience, typically personified in a single user profile. Persona marketing is a traditional marketing method that…
Patient recruitment is a major challenge for clinical trials and research registries. According to the NIH, 85% of cancer patient are unaware of opportunities to participate in clinical trials, yet…
By: Michelle Thai
This post was updated on 11.28.2022 Since our founding, Media Cause has been proud to work on the frontline of social issues for nonprofits and causes. As our team grew…
Asking someone to change their established behavior is never easy. While online tools, techniques, and platforms have given issue-based activists more power than ever to reach people with their message, the…
By: Luke Dringoli
HOW: This blog post outlines the 5 steps to track Facebook Conversions in Google Analytics: Set up Google Analytics Goal Tracking Install Facebook Pixel to your website Create a Custom…
By: Caroline Henderson
