Media Cause Team, Author at Media Cause

Giving Tuesday Into Year-End Fundraising: Mastering the Transition

Organizations acquire 3-5x more new donors on Giving Tuesday than on a regular day. How can nonprofits nurture these new supporters and activate current donors while avoiding donor fatigue? During…

By: Media Cause Team

How Your Nonprofit Can Make Meaning Out Of Tough Moments

The world we live in today seems to have become more harsh and difficult to understand as we deal with what feels like constant national tragedies, jarring headlines about local…

By: Media Cause Team

How to Leverage Facebook Fundraising

In the last year or so, Facebook has rolled out numerous updates for nonprofits. From launching their own Facebook for Nonprofits website to introducing the donate button and crowdfunding “Fundraisers”…

By: Media Cause Team

Google Ad Grant Deactivated?

First, deep breath. Was your Google Grant Deactivated? The Google Ad Grant team has been way more active in recent months in making sure that nonprofits are keeping their end…

By: Media Cause Team

Putting the “Fun” Back in Year-end Digital Fundraising

It’s that time of year when organizations start to plan out their year-end digital fundraising campaigns. More than 30 percent of online nonprofit revenue is generated during November and December….

By: Media Cause Team

Get Ready for 2018 Year-End Fundraising with this Checklist

Are you ready for year-end fundraising? It’s hard to believe in just about a month it will be #GivingTuesday and year-end fundraising will be in full swing. As you know,…

By: Media Cause Team

Getting Ready for Year-End: Four Tips for Better Fundraising

It’s that time of year when everyone is finally back in the office and thinking about year-end fundraising. It’s never too soon to start, really. Ideally, you’ve spent the…

By: Media Cause Team

How To Use Google Ad Grants For Year End Fundraising

Year end fundraising is most effective when appealing to supporters who already have a relationship with your organization. We want to highlight one feature within Google Ad Grants that can…

By: Media Cause Team

The Ultimate Nonprofit Giving Tuesday Checklist

The biggest giving day of the year is coming up on November 27. Is your nonprofit ready for Giving Tuesday?

By: Media Cause Team

Campaign Types to Consider for Your Nonprofit

I was asked to facilitate some workshops about digital campaigns at the Youth Leadership Conference at Stanford University. The event brought together 100 high-achieving high school students to learn leadership…

By: Media Cause Team

Scaling Impact

Media Cause began as a volunteer led project back in 2010. The intent was not to make money. We initially incorporated as a 501c3 nonprofit with a mission to Give…

By: Eric Facas

How to Segment Your Year-End Campaign

As we head into year-end campaign season, you may be contemplating the importance of segmentation, targeted user flows, and messaging. Although all these things can take additional resources, they are…

By: Media Cause Team