Facebook Live

Ready, Set, Facebook Live

Millions of Facebook users, organizations, and brands are utilizing live videos as a way to provide users with access to visual information in real-time. From breaking news updates to weekly…

By: Media Cause Team

Using Google Analytics

Look Under the Hood Using Google Analytics

Whether you work for a small business or a large enterprise, a website is the digital heart of any organization. It’s the place where individuals at various stages of the…

By: Media Cause Team

Twitter's new character limit

Optimizing Twitter’s New Character Limit

Historically, Twitter is known for its brief captions that initially attracted its massive follower base. Now, on its 11th anniversary, the social platform has decided to make a significant change–doubling…

By: Maggie Rakovic

Ad Grant Policies

New Google Ad Grant Policies: Stay in Compliance With These Tips

Attention nonprofits! If you haven’t heard, Google recently released a new set of policies for its Ad Grant AdWords program. Understanding these new Google Ad Grant policies is critical to…

By: Maggie Rakovic

rebrand domain change checklist

Rebrand + Domain Change Checklist for Social Media, SEO and Ad Grants

Going through a rebrand and/or a domain change is exciting but can also be a nerve-wracking and time-intensive process. To help your nonprofit manage their next rebrand, I will share…

By: Media Cause Team

facebook page groups

How Nonprofits Can Use Facebook Groups

Social media has become one of the most valuable tools for nonprofit organizations to raise awareness, engage with supporters and get results. That’s why for nonprofits it’s important to stay…

By: Media Cause Team

trending topics identification action plan

Trending Topics: A Trend Identification and Action Plan

Developing a Rapid Response Plan to Capitalize on Trending Topics It’s no secret that being able to identify and respond to trending topics can significantly increase your web traffic, engagement,…

By: Media Cause Team

Default image

How to Create Social Media Content that Moves People

Nonprofits and other social good organizations have some incredible stories to share, from fighting child sexual exploitation to saving the environment. Social media is a great platform to engage your…

By: Media Cause Team

Facebook Donors

How to Thank Facebook Donors

Some of our clients have seen tremendous success leveraging the donate button on Facebook. Being able to connect donations to timely, urgent, breaking news has been a successful way to…

By: Media Cause Team

Social media icon

Social Media Best Practices for Nonprofits – A Comprehensive Guide

updated 11/9/2023   Understanding social media best practices for nonprofits can feel a bit overwhelming these days. There are dozens of social media channels to choose from, hundreds of features…

By: Media Cause Social Team

fellowship

Introducing the Media Cause Fellowship Program

DIVERSITY We know it’s a problem. Advertising agencies have historically been full of white, educated males. At Media Cause, we are committed to hiring folks from different backgrounds. If you…

By: Media Cause Team

How Lookalike Audiences Can Lower Your Facebook Ads Costs

How Lookalike Audiences Can Lower Your Facebook Ads Costs

If you’re anything like me, you constantly, almost obsessively refresh the Facebook ads manager to see if your average ad costs have gone up at any given moment of your…

By: Media Cause Team