Metaverse is a word that carries a lot of weight these days, and it seems like the loudest voices on the topic are on opposite ends of the spectrum. The…
By: Ashlynd Fine
Before the Fellowship Before RiseUp, I was in a very common hard place that most of my young marketing peers were in: I had all of the marketing knowledge, but…
By: Shirley Kim Tang
A recent AARP survey revealed a staggering statistic—78% of older workers saw or experienced ageism in the workplace. On the other end of the spectrum, nearly 42% of advertising professionals…
By: Safiyyah Abdul-Khabir
Creativity is often associated with being an artist. If you’re not an artist by profession, it’s easy to tell yourself that you don’t have room to be creative at work,…
By: Lori Chinn
Do you work for or have a 501(c)(3) nonprofit? Is there an aligned purpose within your organization? Do you have a functioning website with informational landing pages? These are just…
By: Benjamin Doherty
Many nonprofit organizations do not have a marketing department to help them decide on the right technology for their organization. So, it’s important to prepare questions to ask before meeting…
By: Ethan Touch
When it comes to marketing and nonprofit brand presence in digital spaces, it is imperative that content and messaging are available and accessible to all audiences—including those who rely on…
By: Janine Guarino
On June 9, 2022, at the 2022 Apple Worldwide Developers Conference (WWDC22), Apple announced its plans for iOS16. One major feature is Passkey, which will allow users to get away…
By: Joey Hammers
Search intent comes down to one thing: understanding the why. It’s important to understand why users are searching for your content or nonprofit. Knowing your ideal audience’s intent will set…
By: Megan Brooks
It’s Friday afternoon, and you’re ready to check on the performance of the ad campaign you inherited from another team. Clicking into the ads manager platform, things start to get…
By: Megan Landau
Pride Month is a time to commemorate and celebrate the LGBTQIA+ community. While there are certainly still hurdles to overcome, we wanted to take time this month to celebrate and…
By: Liz Smith
As we move further into 2022, your nonprofit is likely making moves to advance your fundraising strategy for this year. But whether you’re looking to collect more donations online, attract…
By: Guest Account