In this series, we will share what 2021 social media trends we’re keeping, which ones we’re leaving behind, and what we can expect to see on social media in 2022….
By: AGreenRiver
How To Use Google’s New Ad Type To Increase Traffic, Grow Brand Equity And Drive Leads. The Basics Introduced in May 2019, Google Discovery Ads are a relatively new…
By: Nate Mize-Pressler
In marketing, it is critical that we are speaking our audience’s language. And if your audience uses emojis, it’s important to start incorporating them into your social media messaging and…
By: Janine Guarino
It’s no surprise that you want to migrate your donor data from your old or non-existing Customer Relationship Management (CRM) to a new one. As a best practice, make sure…
By: Ethan Touch
The term, “goal” originally meant the “end of a race” or “boundary”. We now think of this as an “end” or “aim”. In short, a goal is an outcome that…
By: Ryan Dobran
If you aren’t a designer yourself, the design process can seem like a mystery. But it doesn’t have to be. I think it’s valuable for everyone who works with creative…
By: Maggie Rakovic
Managing your nonprofit is a massive undertaking. Between fundraising, event planning, donor relationships, and funding your mission, there are several strategic projects to manage. Don’t worry! There are several ways…
By: Guest Account
So, you started a new job during a pandemic. You sign on to your new email address where you see emails from people you do not know. You open your…
By: Nicole Thomas
Like it or not, the switchover to Google Analytics 4 is coming. As we’ve previously recommended, the time to prepare for the switchover is right now. Google won’t be porting…
By: Mo Afzal
The United States would not be the nation it is today without the contributions of indigenous Americans. From our government and laws to environmental practices and different food dishes we…
By: Media Cause Team
Branding is at the heart of all forms of marketing. By developing a brand, organizations, companies, and even individuals can promote their products, services, and causes in a consistent and…
By: Ida Persson
Over the course of my career, I’ve sat on nonprofit advocacy, fundraising, and communications teams—all in an overall digital audience engagement capacity. I’ve been in those meetings (if you’ve been…
By: Clara Campbell
