As an industry that thrives with lingo, we’re not kind to newbies. At my first agency job, it was very clear from day one that questions were persona non grata,…
By: Sarah Ackerman
Bidding on your brand terms is an important strategy year-round but becomes especially so during the lucrative Q4 timeframe. Summary We recommend an always-on approach to brand paid search. While…
By: Stephanie Schug
If Not Us is a series of candid conversations with people doing good in the world—and those stepping up to question and address important social issues. Each episode will be…
By: Eric Facas
Every year, the big agency networks spend a shit-ton of money (very scientific term, I know) on awards entries: Cannes, Clios, The One Show, Webbys…the list goes on. In fact,…
By: Amy Small
The whole country* exhaled, at least for a moment, on Saturday, but now all eyes are on Georgia to see who controls the Senate. And you love a Georgian, send…
At Media Cause impact is our North Star. Day in and day out, we accelerate the impact of organizations and people doing good in the world. We work to help…
By: Jillian Ingram
Media Cause is proud to launch “If Not Us.” If Not Us is a series of candid conversations with people doing good in the world—and those stepping up to question and…
I said it. The big, bad four-letter word: RISK. It may seem like a pretty insensitive thing to be talking about right now, considering the fact that we’re still in…
The following is a step-by-step guide on how to set your Google Ad Grant account up to drive impact and move your mission forward. If you don’t already have a…
By: Ian Gardiner
Applying for a Google Ad Grant isn’t as hard as you may think! Simply follow these five easy steps below to open your Google for Nonprofits account and complete your…
By: Courtney Williamson
Most designers would agree that good website design is invisible. What do we mean by this? Invisible design is design that works. When it goes unnoticed, it means “no complaints.”…
By: Ida Persson
When it comes to effective communication, we know the importance of showing up consistently. We’ve discussed the importance of creating a brand beyond the logo, and a big part of…
