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better-ads-user-experience

Serving Up a “Better Ads Experience” in 2018

(Updated February 20, 2018) This month, the Coalition for Better Ads is rolling out a new voluntary initiative focused on improving the online marketplace and the overall digital user experience…

By: Katey Parker

Nonprofit Tips: Four Simple Steps to Measuring Impact

Congratulations! You’ve survived another end of year fundraising season. You’re now probably facing the challenge of communicating and measuring impact of your campaigns in a way that makes sense to…

By: Media Cause Team

Digital Strategy

Checklist for a Successful Nonprofit Digital Strategy

Coming from the nonprofit world, I know firsthand how difficult it can be keeping up with day to day digital strategy tasks—while also making sure what you’re doing is working….

By: Media Cause Team

Facebook Live

Ready, Set, Facebook Live

Millions of Facebook users, organizations, and brands are utilizing live videos as a way to provide users with access to visual information in real-time. From breaking news updates to weekly…

By: Aileen McQuillen

Using Google Analytics

Look Under the Hood Using Google Analytics

Whether you work for a small business or a large enterprise, a website is the digital heart of any organization. It’s the place where individuals at various stages of the…

By: Media Cause Team

Twitter's new character limit

Optimizing Twitter’s New Character Limit

Historically, Twitter is known for its brief captions that initially attracted its massive follower base. Now, on its 11th anniversary, the social platform has decided to make a significant change–doubling…

By: Maggie Rakovic

Ad Grant Policies

New Google Ad Grant Policies: Stay in Compliance With These Tips

Attention nonprofits! If you haven’t heard, Google recently released a new set of policies for its Ad Grant AdWords program. Understanding these new Google Ad Grant policies is critical to…

By: Maggie Rakovic

rebrand domain change checklist

Rebrand + Domain Change Checklist for Social Media, SEO and Ad Grants

Going through a rebrand and/or a domain change is exciting but can also be a nerve-wracking and time-intensive process. To help your nonprofit manage their next rebrand, I will share…

By: Rianne Olde Keizer

facebook page groups

How Nonprofits Can Use Facebook Groups

Social media has become one of the most valuable tools for nonprofit organizations to raise awareness, engage with supporters and get results. That’s why for nonprofits it’s important to stay…

By: Mina Poyraz

trending topics identification action plan

Trending Topics: A Trend Identification and Action Plan

Developing a Rapid Response Plan to Capitalize on Trending Topics It’s no secret that being able to identify and respond to trending topics can significantly increase your web traffic, engagement,…

By: Rianne Olde Keizer

Default image

How to Create Social Media Content that Moves People

Nonprofits and other social good organizations have some incredible stories to share, from fighting child sexual exploitation to saving the environment. Social media is a great platform to engage your…

By: Rianne Olde Keizer

Facebook Donors

How to Thank Facebook Donors

Some of our clients have seen tremendous success leveraging the donate button on Facebook. Being able to connect donations to timely, urgent, breaking news has been a successful way to…

By: Media Cause Team