When I graduated from the University of Massachusetts Amherst in May of 2017, I knew I wanted two things in a job: Digital marketing learning opportunities. Projects and teammates that...
The digital media buying process is a self-service model – requiring no more than a credit card and market research skills to implement a campaign. In other words, anyone has...
Our Team is Everything We are building a company culture where employees are not just valued, they are the heart and soul of our organization. Our team is the...
Instagram Stories lets users post quick real-time photos and videos in a vertical format and apply doodles and filters. The posts last for 24 hours before disappearing–essentially a boiled-down version...
Talking shop on digital strategy for state and local government Do memes have a place in the Mayor’s office? What do Facebook’s more dynamic reactions mean when it comes to constituent...
Media Cause DotGov Serves Public Sector, Civic Impact For a long time, I couldn’t figure out why there was always rice scattered on the steps of Boston City Hall. Riding the elevator next...
Here at Media Cause we have a team of social media pros who are passionate about using a range of platforms and tools for social good. In a social landscape...
Social media platforms today are dominated by text and images. Consumers face a constant barrage of photos and updates, making it easy for an organization’s everyday messages to fade into...
Often, celebrities look to boost their image by supporting a nonprofit organization on social media platforms. It seems like a win-win, and usually, it is: the celebrity gains brownie points...
Social currency is the first component of Jonah Berger’s six STEPPS to viral marketing. In this installment of our viral marketing for nonprofits series, we share five ideas to create...