Nonprofit Marketing Agency

75 Tips + Tricks to Optimize Your Google Ad Grant: Part 2

In Part One of our 75 Tips + Tricks to Optimize Your Google Ad Grant, we covered creating and structuring your account, target settings, and selecting keywords. Here’s a link…

By: Courtney Williamson

Google Analytics 4: What Nonprofits Need to Know

Tracking your website’s activity with Google has just gotten easier. You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property….

By: Media Cause Team

It’s OK to change your career path

I’m writing this for whoever has been contemplating making a career change. I encourage you to take that first step—and then go all in. Last Summer, I officially transitioned from…

By: Maggie Rakovic

Why Is Inclusive Imagery So Hard?

Ah, June. The month that our newsfeeds, popup ads, and neighborhood windows are covered with rainbows. June is the month we celebrate Pride, but it does seem like the only…

By: Ansley Luce

digital advertising Billboard outside on busy street

Nonprofit Advertising Best Practices

Launching a new advertising campaign can be daunting. Is my targeting right? Is my message good enough? Is all our tracking setup correctly? Here are some best practices our media…

By: Stephanie Schug

Pride Month Resources

When you’re a part of the LGBTQ+ community–allies included–being proud of who you are is something that should be celebrated all year round, and even more this month. June is…

By: Media Cause Team

Pairing Advocacy and Fundraising: The Peas and Carrots of Digital Engagement

Why leveraging different calls-to-action actually deepens relationships with your constituents and supporters. Advocates aren’t donors. Donors aren’t advocates. Or so says the urban myth. 501c3’s can’t do advocacy, it’s not…

By: Dan Reed, CFRE

Audio Social Media Platforms for Nonprofits

In the social media world, platforms are always changing. Creators are constantly looking for ways to improve their online applications to better serve their target audience. For nonprofits, using social…

By: Media Cause Team

What It’s Like to Be a RiseUP Fellow: Isaiah Schutz-Ramon

Being selected as a Fellow for the RiseUp Fellowship couldn’t have come at a better time. I had just finished college but had lost both my restaurant and warehouse jobs…

By: Isaiah Schutz-Ramon

Color Theory: Emotion + Bias

Click here to view the presentation and learn more about how color theory informs our creative work at Media Cause. Media Cause Art Director Rob Shaw and Senior Designer Ansley…

By: Media Cause Team

Accessibility and the Harm of Simple Symbols

In honor of GAAD, our second blog focuses on the harm symbols have on the disabled community. Read part one here. Symbols have always been a way for people to…

By: Ida Persson

Making the Web Accessible: Color Choices

In honor of GAAD, we’ll be diving into accessibility across digital marketing starting with website accessibility. Most of the time when I reveal to someone that I am partially color…

By: Ryan Fuquea

Blog

75 Tips + Tricks to Optimize Your Google Ad Grant: Part 2

Google Analytics 4: What Nonprofits Need to Know

It’s OK to change your career path

Why Is Inclusive Imagery So Hard?

Nonprofit Advertising Best Practices

Pride Month Resources

Pairing Advocacy and Fundraising: The Peas and Carrots of Digital Engagement

Audio Social Media Platforms for Nonprofits

What It’s Like to Be a RiseUP Fellow: Isaiah Schutz-Ramon

Color Theory: Emotion + Bias

Accessibility and the Harm of Simple Symbols

Making the Web Accessible: Color Choices