There’s a new way to upgrade your digital fundraising game. Media Cause is excited to team up with Classy and serve as the exclusive partner to assist Classy Clients with…
By: Media Cause Team
Everyone by now has heard of UTM tracking, but many nonprofits still neglect to do it or have adopted it incorrectly. Whether it scares you away because you hear the…
If your typical day goes something like the following, then this blog post is for you: It’s 9:00 AM, you blink, and suddenly the clock says 5:00 PM! Your “to…
Want to learn how to analyze your Facebook ads without feeling overwhelmed with what’s on your plate? Just think like a Scandinavian at mealtime: Attend to the little details. Be…
Congratulations! You’ve survived another end of year fundraising season. You’re now probably facing the challenge of communicating and measuring impact of your campaigns in a way that makes sense to…
Coming from the nonprofit world, I know firsthand how difficult it can be keeping up with day to day digital strategy tasks—while also making sure what you’re doing is working….
Whether you work for a small business or a large enterprise, a website is the digital heart of any organization. It’s the place where individuals at various stages of the…
Going through a rebrand and/or a domain change is exciting but can also be a nerve-wracking and time-intensive process. To help your nonprofit manage their next rebrand, I will share…
Developing a Rapid Response Plan to Capitalize on Trending Topics It’s no secret that being able to identify and respond to trending topics can significantly increase your web traffic, engagement,…
Q: What do you want to get out of your career? A: Learning Opportunities When asked “What do you want to get out of your career?” one of the most…
By: Maggie Rakovic
HOW: This blog post outlines the 5 steps to track Facebook Conversions in Google Analytics: Set up Google Analytics Goal Tracking Install Facebook Pixel to your website Create a Custom…
Sometimes, you may want to filter out a subdomain (program.yourcause.org) or subdirectory (yourcause.org/program) from the rest of your Google Analytics data to get better insights into your audiences and their…