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11 Tips for Building An Engaged Online Community

First, a little about myself… I’ve been helping nonprofits with digital marketing for a decade plus. I’ve run brand awareness campaigns, fundraising initiatives, website redesigns, and everything in between.  …

By: Ian Gardiner

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How To Use Google Trends + Find Valuable Insights

I love Google Trends. You can learn so much about your audience. It is an important part of keyword research and our SEO process in general. Hopefully, these awesome insights…

By: Rianne Olde Keizer

Helping Houston

Helping Houston

Media Cause has been a proud member of the Houston community since we first opened our doors, even though we don’t have an office there. Two of our long standing…

By: Cody Damon

website design and development

Free Resource for Nonprofits: Website RFP Template

Over the past couple of years, we have had the pleasure of working with a lot of inspiring organizations (check out our Creative Portfolio!). As a result, we’ve seen a…

By: Eric Facas

Online Fundraising Ideas

6 Steps for Your Most Successful Year-End Fundraising Campaign Ever!

If you’re reading this blog, you likely: Work for a nonprofit. Rely on year-end donations to fund your important work. In other words, welcome to the club. It’s very noisy…

By: Media Cause Team

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Persona Marketing for Nonprofits 101

What is Persona Marketing? Persona marketing is the practice of marketing to a specific audience, typically personified in a single user profile. Persona marketing is a traditional marketing method that…

By: Media Cause Team

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How to Recruit Patients for Research

Patient recruitment is a major challenge for clinical trials and research registries. According to the NIH, 85% of cancer patient are unaware of opportunities to participate in clinical trials, yet…

By: Michelle Thai

Technology Driven. People Powered. Real Change.

Introducing Rally Starter, a Platform to Mobilize Communities and Build Movements

This post was updated on 11.28.2022 Since our founding, Media Cause has been proud to work on the frontline of social issues for nonprofits and causes. As our team grew…

By: Eric Facas

behavior change

How to Build An Effective Online Behavior Change Campaign

Asking someone to change their established behavior is never easy. While online tools, techniques, and platforms have given issue-based activists more power than ever to reach people with their message, the…

By: Luke Dringoli

How to Track Facebook Conversions in Google Analytics

How to Track Facebook Conversions in Google Analytics

HOW: This blog post outlines the 5 steps to track Facebook Conversions in Google Analytics: Set up Google Analytics Goal Tracking Install Facebook Pixel to your website Create a Custom…

By: Caroline Henderson

gated content landing pages

How to Create Effective Gated Content Landing Pages

Creating effective gated content landing pages is an essential strategy for building your email list and growing your community. It is one of the best ways to get the most…

By: Rianne Olde Keizer

how to acquire prospective students

Higher Education: How to Acquire Prospective Students

The Higher Education market is highly competitive and relatively cluttered, which makes it quite difficult to acquire new leads. Many institutions purchase lists from SAT or ACTs, but we’ve found…

By: Media Cause Team